The term benchmark means: a point of reference or standard by which something can be measured or judged. Benchmarks, as they relate to the ophthalmic dispensary, are guidelines that can be utilized by the optician to measure the performance of their optical dispensary as compared to industry standards and averages. Comparing the performance of specific areas of the optical business to industry benchmarks can aid the optician in quickly identifying problems that may negatively impact profits. Once the problems are identified, the optician can assess their current protocol or methods of operation and institute changes to enhance productivity and profitability.
This course examines three key industry benchmarks that can significantly impact profitability:
- Capture Rate
- Cost of Goods Sold
- Remakes
A review of tracking and monitoring methods relating to each subject matter will be outlined, along with recommendations that can improve productivity and the overall performance of each of the areas examined.
Upon completion of this course, the attendee should be able to:
- Identify key areas that affect profit and loss in a dispensary.
- Accurately track and assess the number of patients captured per physician.
- Calculate and evaluate cost of goods.
- Monitor and analyze remakes and errors.